Kolkata, Oct 11: Magma HDI General Insurance Company (MHDI), a joint venture between non-banking finance company Magma Fincorp and German insurer HDI Gerling launched its operations Thursday.
MHDI chairman Sanjay Chamria said the new company would leverage the strengths of the joint-venture partners to offer customised services to its customers in India.
Over 80 percent of Magma’s 240 branches are currently located in the semi-urban and rural areas.
MHDI would focus on servicing the needs of the customers located in such markets, Chamria said.
Jens Wohlthat, director of HDI-Gerling and vice chairman of MHDI, said through MHDI, HDI-Gerling would introduce its unique product design and cost efficient operational management skills apart from offering a reinsurance platform which would help manage insurance risks appropriately.
The launch of the general insurance business would enable Magma to offer an end-to-end solution to its customers by financing the purchase of cars, tractors, commercial vehicles and construction equipment as well as providing insurance to the asset purchased, according to a release here.