Enormous scope for innovation after emergence of new media: Tewari

New Delhi, Jan 15: Asserting that digesting and disseminating news content in ethical manner is a challenge for media persons, Information and Broadcasting Minister Manish Tewari on Tuesday called upon the young aspiring journalists to innovate and incubate ideas so as to match the contemporary trends.

Addressing the annual convocation of the Indian Institute of Mass Communication (IIMC) here, Tewari said: “Media landscape had undergone a strategic shift in the manner in which information was now disseminated through different tools including the new media. The change was also visible in the manner in which the information was absorbed by the recipients through technology enabled tools.”

“The challenge before young aspiring journalists especially those who were entering in the professional media domain was to innovate and incubate ideas so as to match the contemporary trends,” he added.

In view of the growth potential of the media and entertainment sector, Tewari called upon the graduating students to harness the skills of being potential entrepreneurs also.

“This aspirational move would enable young minds to look beyond the traditional career growth paths and tap the growth potential of this sector,” he added.

Referring to IIMC, Tewari said that while the Government was in the process of finalizing a proposal to grant the status of “Institute of National Importance” to IIMC with Degree granting powers, IIMC had to strive to become “the Golden Mean for Journalism and Journalistic Training”.

“This would not only enhance its potential but carve out a niche within the professional bodies and Institutions across the world,” he added.

Tewari also called upon the graduating students to be aware of the key attributes that determined the frontiers of new era of journalism.

Tewari further said that while self-regulation was the best way forward, as a process it had to broad based and balanced.

“In view of the changes taking place in the media space, it had to grow within the overarching statutory architecture existing in the country. This issue would occupy the centre-stage of discussion and the national discourse would have to introspect on the critical issues from time to time,” he added.

286 students were conferred with the Diploma at the Convocation today for courses offered in Journalism, Advertising and Public Relations at the four centres of the Institute i.e. New Delhi, Dhenkanal, Aizawl and Amravati. (ANI)