Indian social analytics startup Simplify360 in talks with Adobe, WPP for strategic investment

Washington, Feb.2: Indian Social Analytics Startup Simplify360 is reportedly being eyed on by potential buyers such as Twitter, Adobe and even WPP.

Simplify360 is one of the many startups that gathers and parses data from Twitter, Facebook and other social media platforms, offering customized analytics.

Bhupendra Khanal, the startup’s CEO confirmed that talks were on for strategic investments with several companies and said that the company would make an announcement incase something materializes, Tech Crunch reported.

Meanwhile, a Bangalore-based social media analytics startup, which counts over 100 paying customers including big names such as Yamaha, Revlon, Target and Wipro, is also trying to get its hands on Simplify360. (ANI)